CCConcierge Card Open the partner account
Concierge Card / Points
The meter

Points: the meter, not the money

Points are the most visible part of a loyalty programme and the least like money. They are earned per unit staked at a rate the operator sets, weighted by the game, converted at another rate, and usually spent on something that carries its own condition. The headline rate is not the value; the conversion path is.

Card 01

Field 1How points are earned

A points rate is written per unit staked, never per unit won. That single fact explains most of the confusion around them: points accumulate whether the session is winning or losing, because they are paid on turnover rather than on result. The actual value you receive for a point is therefore a fraction of the edge you paid to earn it, and the fraction shrinks with every game weighting that pays less than the headline.

Staking unitper $1Points are awarded per currency staked, weighted by game — not per win.
Game weightvariesSlots often the full rate; table and live games a fraction; some games zero.
Earn baseturnoverEarned on money put through, so winning sessions still earn — and still cost the edge.
Conversiona ratePoints become comp credit or rewards at a second rate set by the operator.

Two rates, one trap

Because earning and burning are two separate rates, an attractive headline earn rate can coexist with a poor conversion rate, an expiry date, or a cap on how many points count. Always read the burn side before judging the earn side; the burn side is where most of the advertised generosity is quietly taken back.

Card 02

Field 2How points are burned

Spending points is a short chain with a condition at every link. Points convert to comp credit; comp credit becomes free play or a reward; and free play usually arrives with a wagering requirement before any of it can be withdrawn. Even the cleanest redemption — merchandise or a gift — is worth only what the item is worth to you, which is rarely the cash value the points were measured in.

How points are earned and burned A loop: a wager earns points at a weight that depends on the game; points convert to comp credit at a rate; comp credit is spent on free play or rewards; wagering conditions and expiry sit between each step and remove part of the value. 1. WAGER you stake at a game 2. POINTS earned per unit, weighted 3. COMP CREDIT converted at a rate 4. SPEND free play or a reward WHERE THE VALUE LEAKS OUT — BETWEEN EVERY STEP Between 1 and 2: some games earn nothing, or earn at a fraction of the headline rate. Between 2 and 3: points can expire, be capped, or convert below the advertised value. Between 3 and 4: free play usually carries a wagering condition before it becomes withdrawable.
The earn-to-burn loop, with the three places where value leaks out: game weighting, conversion and expiry, and the wagering condition on free play.
Common redemption conditions and what they do to the value
ConditionWhat it usually saysEffect on the point value
ExpiryPoints lapse after a fixed period of inactivity, or at each window reset.undefined
Conversion rateOne rate to earn, another to burn, sometimes tiered.undefined
Wagering on free playFree play must be staked a number of times before withdrawal.undefined
Caps and exclusionsA maximum points balance, or games that earn nothing.undefined
Instant comp creditCredit usable directly, sometimes with no further condition.undefined
Card 03

Field 3A worked shape, not a promise

The arithmetic is worth doing once in a rough way, because the direction is what matters and the direction is always the same. Suppose a game returns 96 percent to players, so the edge is 4 percent. Suppose the programme returns points and rakeback worth, in total, 0.5 percent of turnover. You have paid 4 and been handed back 0.5: the reward is real, and it is roughly an eighth of the cost. Percentages differ by operator and by game, and any figure here is illustrative, but no loyalty programme on any game reverses that shape, because the programme is written out of the same edge.

  • Judge the rewards per unit of expected loss, not per unit of time. A rate quoted on turnover is not the same as a rate on your money, because turnover multiplies the edge.
  • Read the expiry before you build a balance. A large balance that lapses is worth less than a small one that converts cleanly and soon.
  • Prefer the clean redemptions. Direct comp credit beats free play with a heavy wagering condition, even when the headline number looks smaller.
  • Do not stake to earn points. Points earned from play you would not otherwise make are a discount on a cost you did not have to incur.

Affiliate disclosure and risk warning

Every affiliate link on this page and in the header is a sponsored link to a partner operator, and we may be paid if you open an account through it, at no extra cost to you. That link pays us; it does not make any loyalty programme better than any other, it does not change the terms of any tier, and it is never a recommendation to play or to chase a status. Nothing on this page is betting, financial, tax or legal advice. 18+ only. Gambling is a real risk of real loss. A reward programme does not reduce the house edge: points, rakeback, cashback and comps are funded out of the money players put through the games, so they are a partial return of your own play, not a route to profit, and they are always worth less than the expected loss that earns them. Tier terms, earning rates, conversion values, windows and comps are set by each operator, differ between casino and sports products, can be changed or withdrawn, and are usually discretionary where a human host is involved. Never stake money you cannot afford to lose, never borrow to play, and never increase a stake or extend a session to reach a tier or protect a status. Gambling can cause serious financial harm, including debt and damage to relationships and mental health. Free and confidential support is available in most countries from national gambling-harm helplines, for players and for the people around them.

From the meter to the return

Now the part that pays the most

Rakeback and cashback are usually the largest source of real value in a programme — and the two are not the same thing.